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Ribbon HUNDRED 2022
Great things start small.

Kidogo

location_on Kenya
Kidogo improves access to quality, affordable Early Childhood Care & Education in East Africa’s low-income communities. We use an innovative social franchising approach to identify, train and support female entrepreneurs (Mamapreneurs) to start or grow childcare micro-businesses.
Overview

HundrED has selected this innovation to

HundrED 2022

Key figures

Innovation Overview

PARENTS
Target Group
10 744
Children/Users
1
Country
2015
Established
Not-for-profit
Organisation
218
Views
Updated on November 10th, 2021
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about the innovation

Kidogo's Model

In Kenya’s informal settlements where over 60% of the urban population lives, mothers have to make a difficult decision about where to leave their children (0-3 years) when they go to work: either home alone, with an older sibling who has been pulled out of school or at an informal daycare. These unlicensed centers do more harm than good, subjecting children to poor nutrition, hygiene, neglect, and even abuse, which reduces their lifelong developmental potential during their most important early years. Globally, 350 million children find themselves in this situation - it’s a childcare crisis. 

To address this problem, Kidogo uses a social franchising model to partner with entrepreneurial women “Mamapreneurs” to help them start or improve their own childcare micro-businesses.  This allows children to get the best start to life during their crucial first 1,000 days, enables mothers to work with “peace of mind”, adolescent girls return to school and Mamapreneurs to earn a dignified livelihood.





Research

HundrED Academy Review

This social franchising model to partner with entrepreneurial women “Mamapreneurs” to help them start or improve their own childcare micro-businesses is a powerful approach to scalability.

- HundrED Academy Member

I love this innovation! There is such a high impact for the very young children and the parents, knowing their children will be cared for when they go to work! It also impacts the owners of the informal daycares by teaching them skills.

- HundrED Academy Member
IMPACT & SCALABILITY
Kidogo is a social enterprise that is making a great impact in East Africa's low income communities by improving access to quality Early Childhood Education by supporting female entrepreneurs (Mamapreneurs) to start or grow childcare micro-businesses.
Academy review results
Scalability
Impact
High Impact
Low Scalability
High Impact
High Scalability
Low Impact
Low Scalability
Low Impact
High Scalability
Read more about our selection process
Milestones

Achievements & Awards

November 2021
HundrED 2022
July 2020
Innovation page created on HundrED.org
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