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Ribbon HUNDRED 2021
Age-appropriate and medically-accurate sexual health videos for adolescents ages 10-14.

location_on United States is an initiative that provides comprehensive, age-appropriate, and medically-accurate sexual health videos for adolescents ages 10-14, along with resources for educators and parents. As of July 2020 our videos have received over 40 million views on our YouTube channel since was launched in September of 2016. AMAZE videos have been translated/adapted in more than 23 countries.
I love these, I didn't even know about the patch! P.S. My sex Ed teacher shows your videos.



HundrED has selected this innovation to

HundrED 2021

HundrED 2020

HundrED 2019

Key figures

Innovation Overview

10 - 14
Age Group
155 000
5 674
Updated on May 10th, 2021
about the innovation


Amaze is a free, video-based sexual health resource for youth ages 10-14 designed to provide honest, accurate information directly where they are - online. Through short, professionally created animated videos, Amaze seeks to empower young people to attain the information that is often overly censored in their schools. Using research to inform the content, platform, delivery, messaging and framing of sexual health for very young adolescents , Amaze has pioneered a strategy to educate young people directly, giving them what they deserve - honest, accurate sexual health information.

The Amaze project is grounded in research on the sexual health needs of very young adolescents, informed by focus groups with this demographic and evolves based on their feedback, thus honoring their experiences and perspectives. Amaze seeks to shift the social norm about adolescent sexual health to one in which people are understood to be sexual from birth to death and affirms the key milestones of typical adolescent sexual development with a focus on youth ages 10-14. Various observational studies have demonstrated that videos can be powerful instruments for education. With over 90 engaging and high quality videos released to-date and as many translated and/or adapted videos available across more than 23 countries, research has shown videos can be a powerful way to educate young adolescents with critical information about puberty, body image, healthy relationships and other sexual health topics.


HundrED Academy Review

I believe it is a very important issue to be cared by educators and the whole society. And the way the project does, through the internet, make scalability possible and easy.

- HundrED Academy Member

Love the creativity of the team and the content is wonderful. Definitely see the appeal to young persons, families, schools and communities.

- HundrED Academy Member
AMAZE is harnessing the power of digital media to provide children, adolescents, their parents and educators with medically accurate, affirming, and honest sexual health information along with free, engaging resources that can be accessed anytime, anywhere — regardless of where they live or what school they attend. AMAZE is expanding internationally, with numerous videos being dubbed into Spanish.
Academy review results
High Impact
Low Scalability
High Impact
High Scalability
Low Impact
Low Scalability
Low Impact
High Scalability
Read more about our selection process

Achievements & Awards

May 2019
November 2018
HundrED 2019
July 2018
Innovation page created on

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