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EYEYAH!

Creativity with a Conscience

By using illustrations to visualise complex social issues, we make complex and sensitive topics - such internet addiction, climate change and mental health - fun and approachable. We design pop-up museums that tour schools and a visible thinking routine to foster discussion and nurture creative and critical thinking.

Shortlisted
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Overview

HundrED shortlisted this innovation

HundrED has shortlisted this innovation to one of its innovation collections. The information on this page has been checked by HundrED.

Web presence

2017

Established

100K

Children

6

Countries
Target group
Teachers
Updated
March 2023
We believe there are more and more visual learners and we want to nurture the skill of learning and communicating visually. Neuro-divergent students may struggle with academic subjects and right and wrong answer problems, but we want to create a platform that celebrates those who think differently.

About the innovation

Creativity with a Conscience

What we do?

We are advertising & design veterans supported by a global community of over 1,500 professional graphic designers, illustrators and artists. We believe children should be exposed to cutting-edge creativity from a young age.

Why we do it?

As the world gets more and more complicated and issues such as internet addiction, mental health, climate crisis become urgent, we believe creativity is a powerful tool that can solve any challenge. We want to create a generation of change makers equipped with the skills to solve the world's biggest problems. We do this using the visual tools and tricks of advertising, one of the most powerful ways to impact behaviour.

Implementation steps

Teacher Training Workshop
A two-hour 'learn by doing' sessions that demonstrates how to use the illustrations in the classroom.
Pop-up exhibition
This can vary from a museum style pop-up with art and animations that is in the school for 1-2 weeks, or a poster exhibition that appears in existing spaces in school.
EYEYAH! program
Our programs are themed: INTERNET, FOOD, TRASH, ANXIETY, MONEY. Schools may choose which theme(s) to support their existing social-emotional learning program.

Spread of the innovation

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