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The Cloud Canvas (TCC)

place India + 5 more

Championing Digital Creative Literacy for Young Creators!

Entrepreneurship is one of the core drivers of our society. My platform empowers microentrepreneurs of the emerging creator economy! A digital learning & commercialisation platform, The Cloud Canvas enables creators to learn design tools to create content; build subscriber base; and promote their offerings. Endorsed by Global N50 Alliance & Adobe, the platform has enabled 10700+ young creators!

Shortlisted
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Overview

HundrED shortlisted this innovation

HundrED has shortlisted this innovation to one of its innovation collections. The information on this page has been checked by HundrED.

Web presence

2020

Established

10.7K

Children

5

Countries
Target group
Community
Updated
June 2023
TCC is poised to go live on VidyaDaan, a Govt. of India’s edTech platform offering creative skills & tools to 180 Million students + 7 Million teachers, with special emphasis on individuals with disability & transgender community. With present support from Adobe, N50, the Diana Award and hopefully HundrED, I hope to change the way India learns, empowering creators to make a fulfilling livelihood

About the innovation

Why did you create this innovation?

In India, Creator economy has aspired 60 million+ creators, but less than 0.25% earn any living. They are missing the skills & resources to translate their passion into livelihood.

The Cloud Canvas is a platform that provides creators structured learning pathways to learn design tools and hand-hold the creators to expand their community of users and finally provides tools to create monetisation.

What does your innovation look like in practice?

The platform has curated content across design basics & different digital design tools: from Canva to Adobe. It has a Content Delivery engine that comprises course builder, assessment tools, and live recorded delivery. The Marketing Automation tool allows creators to boost opportunities for outreach, create opportunities for endorsements and expand their user base. The funnel solution and monetisation engine, allow the creators to showcase offerings to their community and is integrated with payment solutions to enable monetisation.

The platform has so far enabled 10700+ learners to build digital content empowering them to translate their creative aspirations into purposeful work, we continually receive feedback and testimonials from our users. We have specifically provisioned purposeful interventions to provide individuals with physical disabilities and members of the transgender community a no-cost opportunity to learn digital design tools and find gig-employment opportunities.

How has it been spreading?

The Cloud Canvas has made an impact across 3 main domains till date: Learners, Teachers, and Societal Impact

Learner Reach: As of today, we have served ~10,700 learners, we expect to reach 30,000 learners across 15 countries by the end of 2023.

Teacher Connect: We have touched about 100 teachers thus far. However, in collaboration with CENTA and a few other teacher organisations, we expect to reach 1,000+ Teachers and equip them with creative learning skills by the end of 2023.

Social Impact: In collaboration with NABET, we have skilled 65 individuals with disabilities and individuals from the transgender community. We expect to reach 350 such individuals by the end of 2023 and turn them into gig workers so they can live a life of self-reliance & dignity.

If I want to try it, what should I do?

To know more about the tools and techniques that allow young creatives to learn the power of digital design and create videos and other forms of digital content in synchronous and asynchronous models - please visit our site https://thecloudcanvas.com

Implementation steps

CONTENT CREATION
Leveraging the learning content on our site, learners can start from understanding basics of design to gaining proficiency across a set of digital design tools and techniques. The platform allows young creators to excel across different design tools like Adobe and Canva to create videos and other forms of digital content in synchronous and asynchronous models.
COMMUNITY BUILDING
The content creators are taught about building an engaged community and driving end user engagement and subscriber base. The set of tools provided on our platform by Knorish allows users to build a dynamic community.
GROWTH DRIVE
Once you create an engaged community, there is a structured path of growth hack that allows you to scale your viewership exponentially and create viral effects.
MONETIZATION
Translating your creation into sustained livelihood, we introduce elements such as Customer Service Management, Data Analytics, Community Dashboards etc.

Spread of the innovation

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