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BLP Scale-Up via White Label Approach

Introducing the White Label Approach: a new way to scale impactful programmes in this sector.

The White Label Approach enables partners to integrate evidence-based psychosocial support (PSS) methods into their own education programs through NRC's signature Better Learning Programme (BLP). This innovation addresses gaps in access, capacity, and consistency, expanding quality PSS for children, youth, and teachers affected by conflict through shared ownership and contextual adaptation.
HundrED Global Collection
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Overview

HundrED has selected this innovation to

HundrED Global Collection 2026

Updated August 2025
Web presence

34

Countries
All students
Target group
We aim to see quality psychosocial support integrated into education for all children affected by conflict and displacement. By scaling up the Better Learning Programme (BLP), more educators will be equipped to support learners’ well-being, helping them cope with stress and trauma and improve their learning outcomes.

About the innovation

Why did you create this innovation?

Children and youth continue to bear the brunt of ongoing conflicts. Displacement disrupts access to education and essential services, hindering healthy physical, emotional, and psychological development. Without appropriate support, prolonged exposure to high stress can cause lasting harm to their well-being.

As demand for effective psychosocial support (PSS) grows, many international and national education partners have approached NRC to use the Better Learning Programme (BLP). Originally launched as Trauma Education: Fighting Nightmares and Sleeping, BLP helped learners understand trauma and regain the ability to learn.

To meet growing needs, NRC developed this innovation to scale access, maintain quality, and foster a broader, more sustainable partnership network around PSS in education. This evolution is shaping the transition from the Right to Wellbeing 2025 (RtW25) to the Together for Wellbeing 2030 (TfW30) initiative. TfW30 responds strategically to global demand for BLP by equipping implementers with tools and resources to ensure children and youth receive effective, sustainable PSS through education.

What does your innovation look like in practice?

A key component of the Together for Wellbeing 2030 initiative is the White Label Approach (WLA), which complements traditional partnerships. It enables international and national actors to integrate Better Learning Programme (BLP) methodologies into their existing education programs. By adapting BLP’s evidence-based methods, the WLA enhances contextual relevance and strengthens local ownership while ensuring quality psychosocial support (PSS) for children and youth affected by crisis.

The WLA allows NRC to scale its impact through strategic collaboration, providing partners with multiple benefits:
• Tailored Ownership: Partners rebrand and align the program with their strategies, boosting local buy-in.
• Capacity Strengthening: NRC and partners exchange technical expertise and field experience to enhance institutional and implementation capacity.
• Credibility: Using a globally recognized framework enhances partners' profiles with donors and communities.
• Sustainability: The WLA offers a structure to continue BLP delivery beyond NRC contracts, under copyright held by NRC and the Arctic University of Norway (UiT).
• Scalability: Partners can grow the program across regions and link it with complementary efforts.
• Networking: A global community supports joint learning, advocacy, research, and fundraising.

How has it been spreading?

The Better Learning Programme (BLP) was developed in 2006 by Professor Jon-Håkon Schultz (UiT) in collaboration with NRC and the Norwegian Centre for Violence and Traumatic Stress Studies. It was first piloted in eight UNRWA schools in Gaza in 2012. Following successful results, the programme was scaled across vulnerable schools in Gaza and the West Bank.

Between 2018 and 2019, BLP expanded across the MENA region, where NRC supports formal education systems to institutionalize BLP within Ministries of Education. Demand for BLP grew significantly during the COVID-19 pandemic, driven by the urgent need for structured psychosocial support in education settings, and supported by randomized control trials and evaluations showing strong outcomes.

A key step toward external institutionalization has been NRC’s own internal institutionalization of the BLP—embedding it into policies, systems, and standard implementation processes. NRC’s global education strategy now aims to integrate PSS, including the BLP, across all Education in Emergencies (EiE) programmes.

Since then, BLP has continued to spread globally, and is now active in 34 conflict-affected countries through NRC’s education programming and partnerships with national and international actors.

If I want to try it, what should I do?

The Better Learning Programme (BLP) is a multi-tiered, evidence-based psychosocial support (PSS) programme designed for crisis-affected settings. It can be implemented by trained teachers or counsellors, without requiring a specialized mental health background.

BLP includes three core components:
• BLP-1: A general, classroom-based PSS approach for all learners, integrated into everyday teaching.
• BLP-2: A targeted small-group intervention to support resilience and improve academic performance among struggling students.
• BLP-3: A specialised intervention addressing recurring nightmares—a common symptom of traumatic stress in children.

Together, these components offer flexible, scalable support to meet varying needs of children and youth affected by crisis.

NRC has implemented BLP for over nine years. Each component has been reviewed, researched, and evaluated, generating a robust evidence base. Extensive monitoring data, academic research, and evaluations are available to support adaptation and implementation.

To explore implementation or partnership opportunities, interested actors can contact NRC’s global education or PSS team for further guidance and access to resources.

Impact & scalability

Impact & Scalability

The Better Learning Programme stands out as an evidence-based response to trauma in education, improving psychosocial wellbeing and learning outcomes in crisis settings. Its flexible White Label Approach has enabled adoption across 34 countries, with further growth supported by partnerships, training, and sustainable funding.

HundrED Academy Reviews

Time tested, BLP has supported children and youth who continue to bear the brunt of ongoing conflicts, namely healthy physical, emotional, and psychological development. Its PSS scheme helps learners understand trauma and regain the ability to learn.

The White Label Approach enables localisation and rebranding, supporting ownership and long-term use. Adopted by partners and governments across diverse contexts, with strong systems for scale and sustainability.

- Academy member
Academy review results
Impact
Scalability
Exceptional
High
Moderate
Limited
Insufficient
Exceptional
High
Moderate
Limited
Insufficient
Read more about our selection process

Implementation steps

Partner Identification and Ethical Assessment
Partners are selected based on their scope, mission and commitment to PSS in education, ensuring alignment with the BLP's values and objectives. This initial scoping assessment includes an ethical review covering key areas such as safeguarding and PSEA, humanitarian principles, community engagement policy, and MEAL.
Technical Review and Engagement Pathways
Partners first align on principles, then complete a Partnership Inside Review with NRC to assess PSS and MEAL capacity.
Partnership Modality and Licensing Agreement
Based on the Partnership Inside Review, two paths are available: (1) Direct Use – partners sign an agreement to use BLP resources as-is during the contract period; or (2) White Label Approach – partners adapt BLP through a technical assessment and tailored support from NRC.

Spread of the innovation

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