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A-Z of You and Me

place India

A child's guide to building socio-emotional vocabulary

Every child learns the alphabet. We are capitalising on the fact that all over the world when a child is introduced to the English language, they are taken through the alphabet. We explore topics like inclusivity, mindfulness, consent and kindness through letters. This is a physical resource builds on the child’s SEL vocabulary, helping them understand themselves better and connect with people.


Information on this page is provided by the innovator and has not been evaluated by HundrED.

Web presence






Target group
May 2022
"love the concept of teaching kids A-Z.. must must must buy these A-Z of you and me. there are many words which we want our child to learn and from this flash cards it is easy!" - A Parent

About the innovation

Why did you create this innovation?

This is a pandemic invention. Virtual schooling had begun and we were beginning to see how each grade was adapting to learning from home.
- It was quite a challenge to have our youngest learners be engaged in a virtual class.
- The need to express verbally became important because it was what was needed to connect virtually.
- Learning letters wasn't exciting enough.

What does your innovation look like in practice?

- Accurate identification and labeling of constructs such as: anger, frustration, jealousy and embarrassment, enables children to understand and successfully manage situations in which such feelings arise. (Elia M.J., 2014)
- Only through interaction SEL skills emerge, grow and change over time. This development can begin in its earliest years continuing throughout childhood and adolescence. (Jones, S.M. & Kahn,J., 2017)
- Integrating SEL with academics is foundational to the success of young people. (Jones, S.M. & Kahn,J., 2017)

The resource is a set of alphabetical flashcards. For each letter there is an associated SEL word (chosen with the expertise and insights shared by educators and parents). It captures a range of feelings. Each word is defined in a child-friendly manner, accompanied by an illustration of a relatable situation, and a reflective prompt to facilitate a discussion between the adult and child.

How has it been spreading?

We launched our product in October 2021. In 6 months, we have sold 120 boxes to parents, donated 25 boxes to under-resourced schools and trained 500 teachers through our product trainings.

If I want to try it, what should I do?

You can reach out to us at drishti@journeymatters and we will help you with the process. :)

Spread of the innovation

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