We saw great ideas, concept, and theories being explored in academic research. We saw an interest in our students\participants in wanting to learn the latest knowledge, but put it to practice. We saw industry wanting to innovate but not having the knowledge to do so. Tanween Challenges help solve the gap of knowledge transfer between academia, creatives, and industry and working collaboratively.
The strength of Tanween Challenges is the curation provided by Ithra, The King Abdulaziz Center for World Culture. It’s method of curation to identify interesting new ideas and knowledge partners which would be exciting for participants to explore and industry connections to apply them is key to the learning experiences for all. This facilitation during the project has enabled Tanween Challenges to have a strong impact. This can be evidenced by the projects being applied in real world situations. Pavilions have been built and continue to tour. Board games were designed and are being sold in the shops. Jobs have been offered to participants. New services and processes have been developed for a children’s ward in a hospital. Contemporary graphic products inspired by traditional manuscripts have been produced and sold. Some of the examples of the outcomes show the diversity of the method can be applied to as well evidence the impact of Tanween Challenges
The Challenges started prior to covid and continued through the pandemic. This showed they could work physically and remotely. We have engaged over 600 participants with 62 academic and industry partners to create over 200 projects with 30 projects being taken to market or implemented by the industry partners. Over the next 2-3 years we want to increase the international partnerships by 50%. Next year we also will bring in an annual Mega Challenge which engages with looking at a SDG focused challenge.
They should speak with Idea Lab team at Ithra by email idealab@ithra.com and can also find previous challenges at ithra.com/en/Tanween-challenges